Marketing of works of art
Research on ceramics
DOI:
https://doi.org/10.17561/rtc.extra6.6525Keywords:
Commercialization of works of art, Ceramics, Pablo Picasso, Xavier Monsalvaje, DesignAbstract
Today, more and more people are engaged in the art industry. Thanks to this, new works of art and productions are constantly emerging. With so many options out there, many clients, creators and producers are easily getting lost in this dazzling array of artworks, especially for art creators who find themselves in a quandary when it comes to designing. Therefore, how to best market artwork has become an important question for most of the people working in this area.
Ceramics is a technique that has been maintained from ancient times to the present day, It gives rise to many productions that span form different types of merchandise all the way to works of art. Due to this, the commercialization of works of art is considered a good object of study for the author. To better support this research, the author will analyze two ceramists from the international magazine Cerámica, Pablo Picasso and contemporary ceramist Xavier Monsalvatje. From the analysis, we will learn how to create better art works and establish a good foundation for business development.
At the end, the author will also show some of his works related to this topic.
Keywords: commercialization of works of art, ceramics, Pablo Picasso, Xavier Monsalvaje, design.
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References
Monsalvatje, Xavier (2012). En Peligro Permanente. Ademuz, Espai d’Art. Ademuz, Valencia. España.
Monsalvatje, Xavier (2017). Arquitectura del desaliento. Exposición a la Fundación Antonio Pérez. Museo de obra Gráfica. San Clemente. Cuenca. España.
Monsalvatje, Xavier (2018). La Ciudad Especular.Museo de Cerámica de l’Alcora. Castellón.
Monsalvatje, Xavier (2021). Página web personal. : http://xaviermonsalvatje.com/acerca-de-2/, fecha consultada: 17/4/2021
Vivas, Antonio. (2020). Pablo Picasso. Revista internacional cerámica, N155, 15-18.
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